8:30 AM – Registration/Coffee – Lobby Embassy Suites Hotel, Concord, NC

9:00 AM
Berryology 101- Dr. Navindra Seeram & Dr. Ronald Prior
Understand the terminology used in speaking about berry health and a look at the ORAC debate and how to express berry health benefits beyond antioxidants

10:00 AM
Marketing Berry Health to Social Media Outlets – A panel discussion with large and small berry groups focusing on how they utilize the best of social media to reach consumers
Panel:
Jodie Reinman – California Strawberry Commission
Darcy Kochis – Oregon Raspberry & Blackberry Commission
Emily Valentine – US Highbush Blueberry Council
Wendy Bazilian – Driscoll’s Inc.

11:00 AM – Break

11:15 AM
Current Research Forum – Hear the latest in berry health research from berry groups and companies in lay terms.
Panel:
Dr. Christina Khoo – Ocean Spray Inc.
Dr. Eugene Woltering – Louisiana State University
Dr. Roger Hurst – The New Zealand Institute for Plant & Food Research

12:00 Lunch
Speaker: Dr. Nicholas Gillitt – Director, Dole Nutrition Research Laboratory – Overview of Research at the North Carolina Research Campus

1:00 PM
Current Research Forum (continued)
Chris Christian – California Strawberry Commission
Tom Krugman/Leigh Selby – Washington Red Raspberry Commission
Dr. Leslie Wada – US Highbush Blueberry Council

2:00 PM
Berry Research Trends from the Lab to the Consumer – Learn how scientific research moves from the lab to the table through marketing, food service and retail channels.
Dr. Britt Burton Freeman – University of California, Davis
Megan Lambert, RD – Johnson & Wales University
Chef, Forty Six Restaurant

3:00 PM
Health Claims in Labeling & Advertising – Leslie Krasny – Partner, Keller & Heckman, LLP
Hear the latest information on what you can and cannot say on labels and in advertising regarding berries and health.

4:00 PM
Developing Effective Outreach with Market Research- Dr. Michael R. Thomsen – University of Arkansas
Learn about market research showing how fresh berry crops compete in the retail marketplace, how changes in retail demand translate back to prices at the grower level and how this research can be used to show who benefits when demand gets a boost from positive health information.

7:45 - 8:45 AM – Poster Presentations

Berry Compositional Chemistry
& Biological Effects

8:45 - Chair: Dr. Navindra Seeram , University of Rhode Island
Current Research Review

Speakers:

9:00 - Dr. Alan Crozier, University of Glasgow
Bioavailability of Berry Phenolics and Potential Protective Effects

9:30 - Dr.Wilhelmina Kalt, Agriculture and Agri-Food Canada
Anthocyanin Absorption after Long-term Blueberry Feeding

10:00 -Dr. Maurizio Battino, Universita Politecnica delle Marche, Italy
Strawberry and Human Health: Effects Beyond Antioxidant Activity

10:30 - Break

Berries and Cancer

10:45 - Chair: Dr. Gary Stoner, Medical College of Wisconsin
Current Research Review

Speakers:

11:00 - Dr. Laura Kresty, Associate Professor of Medicine - Medical College of Wisconsin 
Cancer Prevention with Berries

11:30 - Dr. Christine Sardo, University of Arizona
The Role Of Black Raspberries and Fruit Phenolics on Inflammation Andcolorectal Neoplasia

12:00 - Lunch

1:00 - Dr.Ramesh Gupta, University of Louisville
The Emerging ‘Colored’ Compounds in Blueberry for Prevention and Treatment of Cancers

Berries and Brain Aging

1:30 - Chair: Dr. Barbara Shukitt Hale, USDA/Tufts University
Current Research Review

Speakers:

1:45 - Dr. Barbara Shukitt Hale, USDA/Tufts University
Berry Effects on Cognition and Motor Function in Aging

2:15 - Dr. Elizabeth Devore, Brigham and Children’s Hospital/Harvard Medical School
Long-Term Berry Intake and Cognitive Health In Older Women

2:45 - Dr.Robert Krikorian, University of Cincinnati
Berry Fruit Intervention and Human Memory

3:30 - Break

Berries and Metabolism

3:45 - Chair: Dr. Ronald Prior, University of Arkansas
Current Research Review

Speakers:

4:00 - Dr. Ronald Prior, University of Arkansas
Berry Source and Secondary Phenolic Acid Metabolites

4:30 - Dr. Dragan Milenkovic, INRA/centre de Recherche de Clemont- Ferrand/Theix, France
Bilberry Anthocyanin Inhibits Atherosclerosis Development by Affecting Expression of Genes Involved in Early Stages of Disease Development

5:00 - Dr. Rosalia Simmen, University of Arkansas
Berries and Early ‘Nutritional’ Experiences in the Prevention of Chronic Diseases

5:30 - 6:30 PM – Poster Presentations

Berries and Heart Health

8:30 - Chair: Dr. Britt Burton Freeman, University of California, Davis
Current Research Review

Speakers:

8:45 - Dr. Britt Burton Freeman, University of California, Davis
Strawberry polyphenols on risk factors for diabetes and cardiovascular disease: a look at the clinical data.

9:15 - Dr. Ana Rodriguez-Mateos, University of Reading, UK
Effects of Blueberry Polyphenols on Vascular Function in Healthy Men

9:45 - Howard Sesso, Harvard University
Berry Intake and Cardiovascular Health Through Epidemiologic and Clinical Studies

10:15 - Break

Berries and Gut Health/Gut Microflora

10:30 - Chair:Dr. Jess Reed, University of Wisconsin
Current Research Review

Speakers:

10:45 - Dr. Jess Reed, University of Wisconsin, Madison
Berry Polyphenols and Gut Health

11:15 - Dr. Dhanansayan (Dhanu) Shanmuganayagam, University of Wisconsin, Madison
Polyphenolics and the Gastrointestinal Immune System

11:45 - Dr. Li Shu Wang, Medical College of Wisconsin
Alternations in Lipid Metabolism by Black Raspberry Intervention in Colorectal Cancer Patients